If you’re just getting started as a blogger, you’re probably not seeing thousands of visitors per day and making lots of money. That’s OK – you’re blog still has a role.
Brandon Cox at Fuel Your Blogging has some tips for people who ‘fill out’ the blogosphere.
Some blogs lead, some don’t. That’s okay. Some blogs aren’t designed for leadership and that’s okay too. Some blogs inspire, some educate, and some just share silly pictures and funny videos. But… some blogs lead.
One of the perceptions of leadership in the blogosphere is that the “big blogs” are the leaders. These are the blogs listed in the Technorati Top 100. They are multi-author, celebrity driven, and corporately sponsored. I would contend, however, that a blog doesn’t have to be big to lead, but first let me define leadership. Leadership is influence, plain and simple. If you’re not influencing anyone, you’re not leading, you’re simply going for a walk!
Any blog can lead, and any blogger can influence others. We can shape thought and culture, motivate people to action, rally people to a cause, and provoke creativity.
If you’re blog isn’t ‘leading the way,’ it could be doing something worthwhile. It sounds a bit brash to say ‘know your role,’ but that’s about the best way to put it. Find where you fit in and make the best of that situation. You’ll have a chance to expand and grow in due time.
Hey man, thanks so much for pointing people to my post on Fuel. Your blog was already in my Reader – great work you’re doing here!